The Des Moines Register|3 minute read

Wells Fargo Arena Gets a Makeover: Welcome to Casey's Center!

Well, well, well, folks! Hold onto your hats because big changes are coming to downtown Des Moines. After hosting a stunning array of events for over 20 years, the iconic Wells Fargo Arena is about to strut out with a brand new name: Casey's Center. That's right! Say goodbye to Wells Fargo and hello to Casey's—your new favorite venue for concerts, sports, and probably the best damn nachos you've ever tasted.

The Deal Is Done: What You Need to Know

In a deal that has everyone buzzing (and slightly confused), Wells Fargo Arena has officially partnered with Casey's General Store for a 10-year naming rights partnership. This bad boy is set to kick off in 2025, and let me tell you, it's not just about the name change. It's about breathing fresh air into a venue that has seen countless concerts, sports events, and probably a few wild parties along the way.

Why Casey's? Let’s Get Real

Now, you might be wondering, why Casey's? What’s so special about a convenience store? Well, let’s break it down. Casey's isn't just any gas station; it's an Iowa staple. We're talking about the place where you grab your morning coffee, pick up a pizza for game night, and maybe even snag a six-pack for those weekend bonfire parties. By slapping their name on the arena, they’re not just promoting their brand; they're intertwining their identity with the fabric of Des Moines.

What’s Next for Casey's Center?

With this name change comes a wave of excitement. Officials are promising that Casey's Center will not only host major events but will also enhance the fan experience. Think better food options (hello, pizza!), upgraded seating, and maybe even some Casey's-themed events. I mean, who wouldn’t want to attend a concert with a slice of pizza in one hand and a cold beverage in the other?

Impact on the Local Scene

So, what does this mean for the local economy? A whole hell of a lot! More events mean more foot traffic, which translates to more dollars spent in local businesses. This is a win-win for everyone involved. Plus, the buzz around a new name will likely attract bigger acts and events to the venue. Des Moines is about to get a nice little boost in its entertainment game.

The Legacy of Wells Fargo Arena

Let’s not forget the legacy that Wells Fargo Arena leaves behind. It’s been a landmark for sporting events, concerts, and community gatherings. From NBA games to world-class concerts, it’s been a vibrant hub of activity. But change is good, and it's time for Casey's Center to make its own mark.

What's Next for Des Moines?

As we gear up for this transformation, we can only anticipate what’s next for the Des Moines entertainment scene. Will there be themed events? Casey’s pizza nights? Only time will tell, but one thing's for sure: Des Moines is ready to embrace the change. So, buckle up, folks—Casey’s Center is coming in hot!

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