Keurig Dr Pepper has made headlines with its jaw-dropping $18 billion acquisition of Peet’s Coffee, marking a major shift in the beverage landscape.

• Massive Deal: The acquisition positions Keurig as a formidable competitor in the coffee market.
• Strategic Move: This deal is a direct challenge to industry giants like Nestlé.
• Future Plans: The company plans to split into two, focusing on coffee and soft drinks separately.
• Market Impact: Expect changes in product offerings and competition dynamics.

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